A daily visual column: Gorilla

Vorige Volgende

Jump to top
Read more
iPnone
5
00:05

iPnone

‘The increase of completely new products will decrease in the future’, says Rawsthorn. ‘With the arrival of products such as the iPhone, Apple earns more from virtual products than from tangible products. That is what is truly innovative about the iPhone: you can update it without having constantly to buy a new one.’
De Designpolitie
24
00:24

De Designpolitie

De Designpolitie is a graphic design agency, based in Amsterdam, the Netherlands. Pepijn Zurburg and Richard van der Laken are the founders of the studio.
Herman van Bostelen and Lesley Moore
37
00:37

Herman van Bostelen and Lesley Moore

Herman van Bostelen works in Utrecht. Lesley Moore is the Amsterdam based design studio of Karin van den Brandt and Alex Clay.
Gorilla T-shirts on demand
99
01:39

Gorilla T-shirts on demand

The posters in the background are blown-up versions of the Volkskrant columns. Only a few posters were printed, so they are not for sale. Fans could order a Gorilla T-shirt in the Volkskrant website though.
Guerilla
139
02:19

Guerilla

The term guerilla derives from the history of warfare. Guerrilla warfare is the unconventional warfare and combat in which a small group of combatants use mobile tactics in the form of ambushes and raids to combat a larger and less mobile formal army. The term is also used in marketing. Guerilla marketing is used to describe an intense and low budget campaign.
A column each day
155
02:35

A column each day

The images shown here as a slide show in the video were originally only a few centimeters high and appeared in the lower right corner of the Volkskrant’s front page. The images directly comment the news of the day. After two and a half year a collection of Gorilla columns was published under the title The Daily Gorilla.
Gorilla hits
244
04:04

Gorilla hits

Gorilla had its own web page at the Volkskrant website. Many visitors of the page responded to the daily column, sometimes furious, sometimes laudatory. On this web page the Gorilla columns still can be seen, commented on, ánd be downloaded!

Video marked successfully. You can go to your favorites now.

Place code snippet beneath on the desired place in your webpage.


                <div id="arttube-rdpgorilla_en"><!-- ArtTube Player--></div>

                <script type="text/javascript" src="http://arttube.boijmans.nl/media/arttube/behaviour/swfobject/swfobject.js"></script>

                <script type="text/javascript" src="http://arttube.boijmans.nl/media/arttube/behaviour/fab/boijmans/arttube/embedded-player.js"></script>

                <script type="text/javascript">

                    arttubePlayer({
                    containerId:'arttube-rdpgorilla_en',
                    sd:'mp4:rdp gorilla_EN_kl.m4v',
                    hd:'mp4:rdpgorilla_en_gr.m4v',
                    bg:'/media/uploads/video_groot/SS_DP_Gorilla.jpg',
                    width:520,
                    height:310
                    })

                </script>

A daily visual column: Gorilla

Disguised as eloquent gorilla’s, this mysterious and rebellious designer collective tells us about the experiences with their daily visual column on the Dutch newspaper De Volkskrant. Six times a week a revolving duo drawn from the collective was given three hours to create a visual response to the day’s news. Gorilla gives iconic images a twist and creates a visual double take that challenges readers’ expectations.

‘In essence graphic design is about communication, about the tension between informing and concealing, about what you show immediately and what you allow to filter through later. And, certainly no less importantly, what you do not show’, states Gorilla.